Should You Open An Off-Site Catering Service?
The difference between on-site catering and off-site catering is where the catering food prep service is being done. On-site catering means meal cooking and prepping happens at your place of business, which is something commonly done for catering and wedding planning companies, or event centers.
Off-site catering happens wherever the client wants their event catered, and involves bringing food and staff to the event itself. While there are many benefits to doing on-site catering only, there are equally beneficial reasons to consider an off-site catering business as well. If you want to get into the catering business and stand out from your competition, then consider off-site catering. Here are a few reasons why.
You appeal to a wider audience
When clients want an event catered but already have a space in mind, they'll hire an off-site caterer before they'll hire an on-site one. The reason why is this: they want the food and beverages a caterer can provide, but they want the freedom to choose where these foods are served.
All you have to do is prep your food and other catered things in your main catering kitchen, then bring these items prepared and ready to serve to the venues your customers choose. Your wider audience can include wedding parties, business events, hotel owners, and more.
You differentiate from other caterers
If you already have the means to cook and store food and have a delivery van for picking up large orders of supplies, you already have most of what you need to make your business an off-site catering one. You can differentiate from other caterers by simply adding off-site services to your business, and it won't cost you much more than your time and some additional prep. You can even include a delivery charge to your off-site catering service to help make up for the extra prepping and packing that will go into your new side venture.
You have more than one related service
You can do both on-site and off-site catering without affecting your business too much and without creating something that is unrelated to your main business. Some of your customers might use a combination of both services, and with your more versatile approach, you can meet everyone's needs easily. Compare the costs of doing an on-site catering business to doing an off-site catering business and you'll find that there is little cost difference between the two. Offering off-site catering, whether you currently own a catering business or not, can make for a successful business venture.
For more information, contact a company like Rogue Kitchens.
